Earlier this week I found myself in unchartered territory: in front of a video camera. My team and I are working on a series of videos designed to deliver bite sized chunks of knowledge, gathered from our community of sales reps, to help new people that come-up behind them. In addition to building stronger bonds seeing and hearing from other members of our Ohana (Hawaiian for family), on a practical level, the series is designed to help us scale. I’ve done a lot of live training, running customer meetings, some slideware recordings, but not that much video! My topic of choice was one close to my heart: “How to Find a Mentor” Knowing a topic is one thing, but creating a compelling and engaging video designed to teach a skill is a whole other ball game. Here were a few key takeaways I learned from my awesome team about creating compelling video content: Grab people’s attention with a WOW statement Have a strong why Have a personal story that draws the viewer in Drop …